1/4″ = 1′ Scale / Client – Multi Image Group
Southern Model produced this large scale model for Volvo Trucks to showcase the many possibilities of the Vera self-driving electric truck. First, Volvo’s state-of-the-art design requires no fuel stops. Consequently, this offers a cheaper alternative for shipping goods across the country. Additionally, the potential savings in labor could revolutionize the shipping industry. In highlighting the Vera, we built a massive 10′ by 10′ scale model with a shipyard and warehouses. Volvo then projected colors and images onto the model to highlight their ideas at the ACT Expo in Las Vegas.
If you are interested in seeing the new Vera, here’s Volvo Truck’s Glimpse at the Event: Volvo Vera